How much value can you generate by offering customer-focused products and services and by implementing customer-centric processes that result in lasting relationships? Our ROI reports show you the substantial financial benefits that companies realize when they implement the SAP Customer Relationship Management (SAP CRM) application.

To learn more about the real-world benefits of SAP CRM, read "SAP CRM Customer Success Stories: A Comprehensive Reference Guide" (PDF, 21 MB), or review the individual success stories below.

Showing 1-10 of 166 Page: 10 assets per page 20 assets per page 50 assets per page 100 assets per page   1 2 3 4 5 6 7 8 9 10   | 11-17>> Industry:  All Industries SAP for Aerospace and Defense SAP for Automotive SAP for Banking SAP for Chemicals SAP for Consumer Products SAP for Defense and Security SAP for Healthcare SAP for High Tech SAP for Higher Education and Research SAP for Industrial Machinery and Components SAP for Insurance SAP for Life Sciences SAP for Media SAP for Mill Products SAP for Mining SAP for Oil and Gas SAP for Professional Services SAP for Public Sector SAP for Retail SAP for Telecommunications SAP for Utilities SAP for Wholesale Distribution SAP for Travel & Logistics Services   Asset Type:  All Asset Types Customer Success Stories Case Studies ROI Case Studies Customer Success Profile Business Transformation Studies    Title   Asset Type  "Business Value Analysis of mySAP CRM on BlackBerry at SAP America" Find out how SAP America helped its field sales force increase effectiveness by synchronizing their BlackBerrys to customer relationship management data via the online version of SAP software for mobile sales. (IDC, 2007)       "Business Value Analysis of mySAP CRM on BlackBerry at SAP America"  (173 KB) ROI Case Studies adidas Examine how this sporting goods manufacturer used SAP software and SAP Consulting services to create an online store for retailers with 24/7 market presence. Just a few months after go-live, customer service and satisfaction increased considerably – with a 20% process cost reduction and more efficient order processing.       adidas (395 KB) Customer Success Stories Alfagres Consider how building materials manufacturing firm Alfagres, based in Columbia, made the next stage of its global expansion possible by overhauling its IT infrastructure. SAP Consulting helped the firm move painlessly from a landscape of virtually no integrated IT processes to a fully integrated suite of SAP solutions.       Alfagres (218 KB) Customer Success Stories Altos Hornos de México Follow how this large Mexican manufacturer of steel products consolidated customer information companywide and increased the efficiency of sales and services processes. By enhancing customer service, the company has differentiated itself from the competition – building a strong foundation for future service improvements.       Altos Hornos de México (256 KB) Customer Success Stories AMD Review how AMD, a U.S.-based, global provider of innovative microprocessor solutions for computing, communications, and consumer electronics markets, captured a 32% IRR on its SAP Customer Relationship Management investment. The firm is well equipped to continue realizing productivity and revenue enhancements.       AMD: ROI Full Report (365 KB) ROI Case Studies AMD Review how AMD, a U.S.-based, global provider of innovative microprocessor solutions for computing, communications, and consumer electronics markets, captured a 32% IRR on its SAP Customer Relationship Management investment. The firm is well equipped to continue realizing productivity and revenue enhancements.        AMD (365 KB) ROI Case Studies Andrew Corporation Discover how Andrew Corporation has implemented the SAP Customer Relationship Management (SAP CRM) application to unify the forecasts of all its salespeople so that executives can make corporate-wide plans and sales projections. SAP Consulting services assisted the company with implementation.       Andrew Corporation (338 KB) Customer Success Stories AOK Systems Examine how AOK Systems, a leading IT systems and software provider for the healthcare market, has created a comprehensive, state-of-the-art software environment for Germany’s statutory health insurance industry based on SAP software, including SAP's customer relationship management (CRM) offering.       AOK Systems (90 KB) Customer Success Stories Arctic Cat Examine how a leading maker of snowmobiles and all-terrain vehicles went about improving service to its extensive worldwide network of dealers. The company implemented SAP CRM and SAP NetWeaver Portal and, as a result, increased online orders and reduced both errors and service support costs.       Arctic Cat (179 KB) Business Transformation Studies Asia Pulp and Paper (APP) Learn how the leading paper maker in China reduced IT maintenance by 10%, shortened response time to customer requests for information and other services, and improved decision making support for managers with the SAP ERP and SAP CRM applications, along with components of the SAP NetWeaver platform.       Asia Pulp and Paper (APP)  (208 KB) Customer Success Stories Showing 1-10 of 166 Page: 10 assets per page 20 assets per page 50 assets per page 100 assets per page   1 2 3 4 5 6 7 8 9 10   | 11-17>>