The SAP CRM on-demand solution delivers immediate results by improving how you market to your customers – and how you manage the resulting leads. The solution puts you on the fast track to improved marketing performance with tools for:

• Campaign management – Leverage easy-to-use tools for segmentation and e-mail creation to execute and track direct marketing campaigns across multiple channels, including e-mail and file export.
• Lead management – Generate, qualify, and prioritize leads to improve processing times and increase conversion rates.

Improved User Interface and Administration

The SAP CRM on-demand solution offers a new user interface and administration features, including:

• Improved user experience – Offer your users a new, improved user interface – completely redesigned based on customer feedback – to mirror the way they work.
• Simple administration – Quickly add and authorize new users; create and edit roles and control data visibility; reassign owners for key areas such as accounts, opportunities, contacts, and activities in response to organizational changes; and manage other administrative tasks online.